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Case Study // Marketing Design & Brand Expansion

Uplifting a National Nonprofit

I was hired by iMentor to bring their brand to life across all five US-based locations. From big-picture strategy to punchy copy, scroll-stopping social,…

  • Strategy

    Brand Expansion, Concept Ideation, Project Management, Campaign Development

  • Fundraising

    Advertising, Event Design & Collateral, Classy Fundraising Site Design

  • Creative Direction/Visual Design

    Annual & Impact Reports, Web Design, Logos, Infographics, Communications Templates

  • More Design...

    Corporate Identity, Signage & Posters, One-Sheets, Invitations, Advertising, Social Media Assets, Video Editing

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Case Study // Brand Identity & Strategy

Big Changes for Tech Startup

Xemelgo (pronounced zeh-MEL-go) is a B2B software company located in the Seattle area. The founders hired my agency to up-level their branding and marketing…

  • Strategy

    Research, Benchmarking, Customer Profiles, Brand Workshops, Core Messaging

  • Design

    Logo Design, Brand Book, Corporate Identity, Website Design & Development, Signage

  • More Good Stuff!

    Design Thinking Presentation, Copywriting, Wireframing, Prototyping

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Case Study // Brand Identity & Strategy

Project Innovations LA

Project Innovations LA (PILA) helps people heal from trauma and empowers them to build lasting, positive change in their communities. While this innovative program…

  • Strategy

    Brand Workshops, Staff Surveys, In-depth Interviews, Core Messaging, Program Renaming

  • Design

    Logo, Program Brochure

  • Video

    Introduction to the Program

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Case Study // Marketing & Branding

EdTech Go-to-Market Launch

CourseLoop is a tech company located in Melbourne, Australia. They hired my agency to bring their brand and product offering to the US market.…

  • Strategy

    Discovery Process, Brand Strategy Workshops, Competitive Anaylsis, Benchmarking, Design Thinking Presentation

  • Design

    Brand Guidelines Expansion, UI/UX Design, Art Direction & Visual Design, Corporate Collateral, Conference & Event Materials

  • Misc

    Copywriting, Top-Level Messaging, Display Ads, Ongoing Internal Marketing Team Support

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Case Study // Hodgepodge

Hodgepodge // Design, Marketing, Branding, oh my!

This is a collection of samples that represent my favorite work and highlights my creative range. I am passionate about turning complex ideas into…

  • Strategy

    Creative Ideation, Communications Plans, Social Media Strategy, Design Thinking Presentations, Discovery Process, Campaign Development, Messaging & Copywriting

  • Brand Identity & Guidelines

    Logos, Brand Style Guidelines

  • Marketing & Campaign Collateral

    Ads, Annual Reports, Brochures, Fundraising Commnunications, Infographics, Mailers, Media Toolkits, One Sheets, Posters, Postcards

  • Digital & Social

    Websites, Web Apps, Email Design, Social Media, Microsites

  • Interactive / Learning Tools

    Experiential Design, eLearning Development

  • Multimedia & Motion

    Motion Graphics, Video Editing

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